
As individual fitness goals are being revisited for a fresh start this New Year, the struggle to sustain motivation is part of the several reasons that often take the fun out of exercising and other physical activities. Goalr’s innovative take on fitness ensures that individuals are able to meet their fitness targets without doing too much.
The fitness & wellness app, which has racked up hundreds of downloads since its public release in September 2023, motivates users to smash their fitness goals using a variety of incentives, including earning money, community and more.
In a first-of-its-kind move, Goalr announced multiple challenge across common hobbies like walking, running and cycling in September 2023, with its inaugural walking challenge in December 2023, tasking users to achieve 7,500 Steps daily for seven consecutive days to earn money.
The challenge featured over 20 participants from 3 cities globally including bustling metropolises like Lagos, Liverpool and the European island, Malta.
Goalr Founder & Chief Executive Officer, Adebayo Owosina, stated that the startup’s approach to fitness is such that users and members of the community feel motivated to exercise, even on days when they don’t feel like it.
“Goalr is made to feel like your companion, providing the much needed inspiration and drive to stay fit, and reward you for doing what you love to do,” Owosina said.
“Although you get financial rewards for winning any of our ongoing activities, that’s not the main point. We want to provide you with the much needed nudge, support and inspiration you require to reach your goal. ‘Exercising more’ is often at the top of the list of new year resolutions, but people drop off even before the end of January. Goalr helps people put money where their mouth is.”
“As someone who is actively involved in some of our ongoing challenges, I can categorically tell you that Goalr is instrumental in motivating you to rise from the couch—not just on days when you possess the strength of a hundred horses, but especially on those days when you feel like a weary and uninspired one.”
Some of the current fitness challenges users can join on Goalr include cycling, walking and running, with entry fee starting from as low as $5 (₦5,000) per challenge.
To join any Goalr challenges, select any of the available challenges on the app, pay the entry fee and follow the directions in-app to win and redeem your cash.
The fitness challenge on the mobile app is updated on a bi-weekly basis, allowing users to prioritise their well-being and become part of a vibrant community dedicated to their collective success.